Why Now is a Great time to Embrace Video
In today’s world, where time constraints are a major consideration, embracing video is an excellent way to consume information. Content and demo information can be shared using short engaging clips. Here are 4 of the benefits of embracing video as part of your content and marketing strategy. Builds a Connection Using video builds an emotional […]
5 Benefits of using Video for Business and Training
Visual imagery has become our preferred way of learning about a product or service and using video helps us to retain much more of the content we review. Making the decision to create video material for your business can feel like a big challenge, in particular if this is a new venture for you and […]
Online Learning Trends for 2022
What are the key Online Learning Trends for 2022 and beyond? How we work and learn has changed dramatically over the past 2 years, predominantly driven by the Covid-19 pandemic. Online learning had already seen significant growth prior to 2020. The requirement to work and train remotely during the pandemic has acted as a catalyst […]
Video Projects – Frequently Asked Questions
Most of us fear asking questions that we feel may be considered stupid! However, we need to ask questions to learn and to find out information on topics that interest us. Over the years we have been asked many questions by our clients before getting started on their video projects. We are always happy to […]
Choosing Green Opal Media as our business name
Choosing a business name can be challenging – however selecting Green Opal Media felt right for us! Imagine the scenario of natural ingredients, taking millions of years to mature and form the precious gemstones. These opals have value, unique properties and can be fashioned into many beautiful personalised pieces of jewellery. This brings to mind […]
Video Content Ideas for your Business
What is the first thing you think of when planning to create a ‘business video’ ? It is highly likely that a promotional piece comes to mind initially. However, the options for using video are so versatile. There are many different types of video content that will help your customers and provide value. Whatever your […]
Video Planning and Shooting Tips
7 Planning and Shooting tips for your online Training Video With the recent changes resulting from Covid-19, many people now find that they need to adapt their learning/teaching online for the first time. Using training videos as part of a blended or virtual classroom experience has many well defined benefits. According to a Brandon […]
Planning a promotional video for your business
You may be planning a promotional video for your business …. but nervous of how to start? Most of us are aware at this stage of the importance and benefits of using video as a means to share your brand message. We all love to view videos; whether we are searching Google, YouTube […]
Infographic – Video Marketing Statistics
Online trends and video marketing have changed dramatically over the past couple of years. With the growth and development of social media and mobile devices, video has become a key component in brand marketing. Using video to market brand stories helps us to introduce personality into our message and leads to higher engagement with our […]
